Search engine optimization
We are the Best SEO Company in Bhubaneswar.
Why we are the Best
SEO company in Bhubaneswar?
We consider every aspect of a business to rank it higher in different search engines. We research keywords, write original content, do site audit & fix them, build links and optimise for local search for any kind of project.
Cornerstone Digital is the best SEO company in Bhubaneswar. Our SEO service is affordable and result oriented. Many retailers are misguided by SEO agencies and subscribes for complete package while we offer local SEO package which is what you need.
What we Offer?
We are a professional SEO company that help your website increase their organic search and gain the highest rankings in SERP even when it comes to highly competitive keywords.
As the best SEO company in bhubaneswar we specialized in Local SEO techniques, below few are the factors we consider while doing SEO.
Key Word Research
The traffic to the website is enhanced when some right key words are used. This could be done with keyword research on the internet. The more numbers of key words means more chances of success.
Infact SEO Industry considers Keyword to be the single most important factor for Ranking. All search engines use Crawlers or Robots to Screen the Content of a Website to ascertain the use of right keywords to return a result on SERPS.
Typically people type in a key word or a set of key words to search. As each person interprets things differently hence their key words too differ. As mobile searches and voice searches have increased recently, also keywords will be different from what one will type in a desktop or tablet.
Research tells us which key words are used more frequently. Using the same in the website content increases the chance to get noticed. Google too decides to rank you on the basis of the keywords used.
Keyword research example:
The following example tells you the importance of keyword research. Dewan Furniture is planning its website but is stuck with which keywords to use in its specialised furniture page. Ultimately came down to two keywords keywords i.e. bedroom furniture and office furniture.
They did a keyword research and found out that bedroom furniture is more searched than office furniture which finally enabled them to promote Bedroom Furniture in their website.
On-page Optimisation
On-page optimisation involves enhancing the site’s overall usability. Here the speed of the site is improved by resizing the images used, minimising unnecessary codes etc.
A fast loading website has more chances of ranking higher than a slow loading site. The user friendliness of the site is improved. Here the buttons are placed at the right place, very small sized buttons are enlarged, proper colour and text is used for better visibility overall making the site enticing to the user.
The content is again looked at as only relevant content is what user wants. If we just put unnecessary content increasing the word count is not going to help. We must create content that can be of some use to the reader.
Besides many technical aspect of seo like site mapping, schema generation are used at this stage which are extremely important.
Off-page Optimisation
This involves promoting the website in social media platforms and building back-end links from quality websites. Sites which are more Popular and active across Social Media Ranks better.
Also When a Site is refered by other Authentic sites Scores well because google considers them to be more Authoritative authoritative like websites owned by governments, reputed institutions.
One should note that when google recognises that you are acquiring paid back links it penalises such sites in the long run. Popular social media presence also helps as search engines recognises their status. So our advice is to start building your presence in the social media too.
SEO Audit & Site mapping
This is challenging but highly recommended because of the results it comes up with. A properly done audit always tells you where you need improvement. There are many online tools available to conduct site audit by reputed agencies like uber suggest, ahrefs, gtmetrix etc.
Mostly they are quite accurate in spelling out the deficiencies of websites. But you need quality seo professionals to interpret those findings and bring about the changes the site needs. Like in real life proper analysis of audit is crucial and often throws intriguing details. Basic site audit by above companies come free hence one can start seo auditing free of cost at the primary level.
Site mapping or indexing of urls of your site helps google to crawl and categorise them better. Google overlooks site that are not mapped. It also tells about how frequently a page is refreshed and related information.
Get Direct Leads
We Provide Local SEO service which drive customers to your website, help you to get phone calls from customers and generate more leads.
We provide SEO friendly Content Writing
The most Important part of the SEO is content writing. A SEO friendly content tell the search engines what the page is all about. Also it help the website for a better ranking among the competitors.
Quality First Writing
A content that is qualitative will always score better with the audience. An in-depth researched content or real life examples are sought-after content rather than me too or plagiarised content. Content needs to set good standard in editing. Poor editorial standard will not click with people.
Writing Style
A good content writer must adapt to different styles of writing. As content is delivered through different medium, he must master every styles. For example ad copy is often short, precise, provocative and persuasive. Technical papers are in-depth, analytical with conclusion at the bottom.
Technical Knowledge
From time to time google updates its search engine algorithm and a content writer must have basic knowledge to change its writing as per the update. For on-page optimisation also he must possess knowledge to incorporate necessary content & keywords.
Understanding Audience
A writer must understand a buyer’s needs. His writing must also deal with audience’s perspective rather than satisfying himself. To understand the buyer needs even research is done.
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